by PlaybookUX | Aug 16, 2019 | Marketing, Startups
Stop Guessing: Don’t Waste 50% of Your Marketing Dollars When people think of user experience, they typically think of making a website more usable. While that’s a tiny part of what user experience means, the entire UX industry can be defined as enabling...
by PlaybookUX | Aug 14, 2019 | Industry
UserZoom Acquired Validately…now what? Depending on how involved you are in the user testing community, you may have heard that UserZoom acquired Validately. The implications of this acquisition are pretty significant. In this article, we’ll explore its impact...
by PlaybookUX | Aug 9, 2019 | Design, Research
Which Usability Testing Methods Should I Use? There’s an overwhelming number of usability testing methods available. It’s hard to know which is right for your use case. That’s why we’ve written a comprehensive guide to each different usability...
by PlaybookUX | Aug 5, 2019 | Industry
9 Best UserTesting Alternatives for UX Research You already know how important UX research is. What you’re trying to figure out now is what to use instead of UserTesting. Maybe it’s the lack of transparent pricing. Maybe the panel quality hasn’t been cutting it. Maybe...
by PlaybookUX | Aug 4, 2019 | Startups
UX Testing & Lean Startups: Learn Faster, Build Smarter, Iterate Building a new startup or product is inherently risky, but you don’t need to do it blindly. The lean startup methodology enables you to develop better products faster, but it needs a facelift....
