by PlaybookUX | Oct 24, 2019 | Research, Startups
Essential Guide: The Top Ways to Get Customer Feedback What is customer feedback? Why do some companies perform well every year? It’s because they understand how important it is to listen to the voice of their clients. They believe in the power of customer feedback....
by PlaybookUX | Sep 12, 2019 | Startups
Why is user experience important…and how can it save my startup? It’s unfortunate that many startups fail. But this is because they spend all their cash without knowing whether customers will actually buy what they are selling. Using a user experience (UX)...
by PlaybookUX | Sep 8, 2019 | Industry, Research
Growth Hacking + UX Testing: A Dynamic Duo in 2022 Growth hacking is popular for a reason. It has enabled startups to scale and grow their products. There are endless tactics you can try to grow your startup. As a beginner, it can be overwhelming. In this article,...
by PlaybookUX | Aug 16, 2019 | Marketing, Startups
Stop Guessing: Don’t Waste 50% of Your Marketing Dollars When people think of user experience, they typically think of making a website more usable. While that’s a tiny part of what user experience means, the entire UX industry can be defined as enabling...
by PlaybookUX | Aug 9, 2019 | Design, Research
Which Usability Testing Methods Should I Use? There’s an overwhelming number of usability testing methods available. It’s hard to know which is right for your use case. That’s why we’ve written a comprehensive guide to each different usability...
