by Efrain Lemus | Aug 19, 2022 | Design, Product, Research
Unlock Your Product’s Potential: How Concept Testing Can Help You Find the Best Ideas Image source: Pexels Many companies struggle to find unique ideas regarding new product development. At the same time, these companies want to ensure that the final product is...
by Efrain Lemus | Jul 29, 2022 | Design, Product, Research
Elevate Your UX Strategy: 9 Tips for Crafting an Effective Usability Test Plan Image source: Pexels. Nowadays, usability testing is more important than ever. Ensuring your website or application is up to par in terms of user experience is essential. If it’s not,...
by Efrain Lemus | Jul 20, 2022 | Design, Product, Research
10 User Research Recruitment Methods Image source: Pexels User experience is an essential aspect of each digital product. If you need proof, look at Forrester’s data (via Forbes) – it shows every dollar invested in UX results in a $100 return. To stay competitive, you...
by Efrain Lemus | Jul 16, 2022 | Design, Product, Research
Improve Your key metrics: How UX Testing Can Boost Key Metrics User experience is an important factor for a business that relies on a website or a web service to operate – and let’s face it, nowadays, most do, in one way or another. But how to know if everything works...
by Efrain Lemus | Jun 15, 2022 | Design, Product, Research
User Interviews: The Untold Story of User Experience Understanding the user perspective is crucial for improving your product design and UX experience. It is something that most companies need to take into consideration. Statistics show that 88% of companies that...
