by PlaybookUX | May 7, 2020 | Research
Writing an Effective User Testing Script Will my target user find my product or service useful? That is the ultimate question that most business owners have before releasing something new on the market. Determining whether your target user will need your product or...
![22 User Experience Statistics [Infographic]](https://www.playbookux.com/wp-content/uploads/2020/04/22-Fascinating-User-Experience-Statistics-800x675.jpg)
by PlaybookUX | Apr 27, 2020 | Design, Marketing, Product, Research
UX Infographic Check out this infographic on ROI of UX. Please include attribution to playbookux.com with this graphic. Embed this in your website with the below code! <p><strong>Please include attribution to playbookux.com with this...
by PlaybookUX | Apr 12, 2020 | Design, Marketing, Product, Research
10 Popular Usability Testing Methods Did you know that 76% of customers would switch to a competitor if they had just one bad experience with your brand? Even if you weren’t aware of this worrying statistic, it will be enough to encourage you to look for solutions to...
by PlaybookUX | Nov 20, 2019 | Design, Research
What type of Qualitative UX research method should I use? Nearly all experiments would benefit from multiple research methods and from combining insights. But when would you opt for a quantitative rather than a qualitative UX research method and vice versa? Behavioral...
by PlaybookUX | Aug 9, 2019 | Design, Research
Which Usability Testing Methods Should I Use? There’s an overwhelming number of usability testing methods available. It’s hard to know which is right for your use case. That’s why we’ve written a comprehensive guide to each different usability...
